improving how people, process,
 data & technology work together  

Strategy & Design Data Management Campaign Management Business Analytics

We Work with Our Clients from Strategy to Design, through End to End Implementation & their Ongoing Success


We specialize in understanding your business challenges, pin pointing the opportunities, as well as, designing & executing the right pragmatic & effective solutions. Our focus is on helping companies extract more value from their customers.

STRATEGY DESIGN-PROCESS

STRATEGY DESIGN-PROCESS

DATA MANAGEMENT

DATA MANAGEMENT

CAMPAIGN AUTOMATION

CAMPAIGN AUTOMATION

BUSINESS ANALYTICS

BUSINESS ANALYTICS

HELPING ENABLE OUR CLIENTS TO
IMPROVE THEIR CUSTOMER EXPERIENCE

​​FOUNDED BY JILL M. SPEIRS

M2 was founded in 2004 by Jill M. Speirs. Since 2011, M2 has built a global consultancy practice focused on solutions & services for the Marketer specifically, in the areas of data management, marketing automation and analytics.

​​​​SOLUTIONS FOR THE MARKETER

​In 2011, M2 began providing Marketing Automation solutions & services to the marketer specifically, Campaign Management through our strategic partnership with Neolane. Since the acquisition of Neolane by Adobe in 2013, M2 has continued to offer our clients best of breed marketing automation solutions & services specifically, Adobe Campaign & Adobe Analytics.

​​USA, CANADA AND EUROPE

Our team is global whose expertise and skills cross both business & technical: strategy, business improvement, project management, technology selection & implementation, data management, campaign design, analytics, training & much more…

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Services

IMPROVING HOW PEOPLE PROCESS DATA & TECHNOLOGY WORK TOETHER

ROADMAP

Designing the right roadmap having the right level of project management is the key to a successful implementation.

We will design an implementation roadmap that ensures each phase of your implementation delivers rapid wins & the desired level of change.

DESIGN

An important factor to success is the right process design which has been mapped to the solution for full optimization.

We are skilled in translating your process into the technology to ensure the right level of technology solution optimization.

IMPLEMENT

Implementation success starts with defining the right set of requirements for your campaign or data needs.

We have pre-defined templates that guide you on what is needed & then our team will move quickly to a build, review & agree cycle.

KNOWLEDGE

Knowledge transfer – training & support is key to your team’s successful adoption of the new technology solution.

We offer a customized training program to quickly learn the basic & advanced techniques. Ongoing solution support is based on what help you need.

Solutions

Through our Partnership with Adobe, Our Focus is the Adobe Marketing & Analytics Clouds, specifically, Adobe Campaign & Adobe Analytics.



If ready for the implementation or in need of ongoing training & support, our team has both the business & technical skills covering all of what it takes for a successful Adobe Campaign implementation & / or integration with Adobe Analytics.

If you are considering a purchase, we can help with deep solution knowledge & technical expertise. We do custom demo’s & we can introduce you to our current & past clients to learn more.

Our Clients
Carrie Bourke, Director Analytics & Insights

“We are in the crawl, walk, run mode, walking at a swift pace now after 8 months post implementation. Our partnership with M2 was integral for the success of the initial implementation and they continue to be critical as we work to increase our use of automated campaigns, advanced segmentation using web behavior, and personalization of our content.”

Our Clients
Eve Nimkar, VP Marketing

“M2 Partners played an invaluable role in helping us implement Adobe Campaign. By providing a step by step methodology of business requirements gathering, campaign design & testing as well as customized training. Jill & her highly skilled team greatly simplified our implementation process, responding to all questions & requirements, no matter how complex. I'd highly recommend M2 to any organization desiring a full-serve, personable implementation partner.”

Our Clients
Elaine Fleming, Communications IT Services

" M2 Partners worked with us on an Adobe Campaign Standard implementation. Not only did the group have the connections needed to expedite requests with Adobe, they knew the platform inside and out and were able to help us adapt the product to our needs. I appreciate that every interaction was professionally conducted and their work was delivered on schedule, yet I felt completely at ease with the entire team. I am looking forward to working with M2 again "

Our Clients
Jonathan Fagg, Digital Marketing Manager

“M2 were a great onboarding & ramp up partner. Their technical & product expertise made our ESP transition seamless & allowed use to keep our email marketing effors continuous through the transition period”

Contact

IMPROVING HOW PEOPLE, PROCESS, DATA & TECHNOLOGY WORK TOGETHER

President & CEO

Jill M. Speirs,M2 Partners Inc.


1.647.823.9707

jill.speirs@m2partners.ca

ACCOUNT SERVICES

Mehdi Berrahou,M2 Partners Inc.


+212.66.178.8898

Mehdi@m2partners.ca

ACCOUNT SERVICES

Steve Fritz,M2 Partners Inc.


1.408.363.1061

Steve.fritz@m2partners.ca

General Enquiries

M2 Office,M2 Partners Inc.


1.416.972.5073

Office@m2partners.ca

2 Bloor St, West I  Suite 1902 I  Toronto I  ON I M4W 3E2